The Rise of 4TH ARQ: A Lifestyle Brand Redefining Fashion

4TH ARQ is more than just a clothing brand; it is a celebration of individuality and inclusivity. Founded in 2020, this unisex clothing line is setting new standards in the retail apparel and fashion industry. Based in Dublin, Ireland, 4TH ARQ was created with a clear mission: to provide wardrobe essentials that make everyone feel confident, stylish, and comfortable.

The brand specializes in creating timeless pieces that cater to a diverse range of body types and personal styles. From cozy hoodies and versatile jackets to sleek leggings and stylish half-zips, 4TH ARQ has built a reputation for high-quality apparel that seamlessly combines fashion and functionality. Their inclusive approach to design ensures that every piece resonates with people from all walks of life, making it a go-to choice for modern wardrobe staples.

At its core, 4TH ARQ embraces the idea that fashion is more than just clothing—it’s an extension of personality and a means of self-expression. The brand’s commitment to producing stylish yet practical pieces has won the hearts of its customers, resulting in rapid growth and recognition. With a team of 11-50 employees, 4TH ARQ is a tight-knit operation that values innovation and community building. Their motto? Celebrate every body.

The company’s success can be attributed not only to its products but also to its ability to adapt to changing consumer trends. As the fashion landscape shifts towards sustainability and personalization, 4TH ARQ’s focus on creating durable, everyday essentials ensures its place at the forefront of the industry. Their latest collections, including the autumn/winter 2024 campaign, continue to showcase the perfect balance of quality, comfort, and timeless style.

With campaigns that extend beyond borders—spotted across over 200 locations in Manchester—and a growing community of loyal customers, 4TH ARQ is a brand to watch as it redefines what it means to create a modern lifestyle brand.

Paul Quinn: The Visionary Co-Founder of 4TH ARQ

Paul Quinn, one of the co-founders and directors of 4TH ARQ, is a testament to entrepreneurial resilience and innovation. His journey to establishing one of Ireland’s fastest-growing online fashion brands is both inspiring and unconventional.

Before venturing into the fashion industry, Paul spent over eight years working for various companies as a service engineer in the hospitality sector. Recognizing his potential to create something of his own, he became a self-employed engineer, managing his own company for six years. However, Paul’s desire for a new challenge led him to pivot entirely, diving headfirst into the world of e-commerce and fashion.

In December 2020, Paul co-founded 4TH ARQ alongside Rosie Connolly. His role as director has been instrumental in shaping the brand’s identity and growth strategy. With a hands-on approach to business, Paul’s leadership has driven 4TH ARQ to achieve significant milestones, including recognition as one of Ireland’s leading online fashion brands. His efforts have not gone unnoticed—in 2023, Paul was named a finalist in the prestigious EY Entrepreneur of the Year awards, cementing his status as a trailblazer in the industry.

Paul’s educational background includes an engineer’s degree in Heating, Ventilation, Air Conditioning, and Refrigeration Technology from Bolton Street. This technical expertise, combined with his analytical and management skills, has provided him with a unique perspective on problem-solving and business operations.

Under his guidance, 4TH ARQ has become synonymous with inclusivity, quality, and style. Paul’s ability to adapt to market trends and prioritize customer satisfaction has made him a key figure in Ireland’s entrepreneurial landscape. His passion for innovation and community building continues to drive the brand forward, ensuring its relevance in an ever-evolving industry.

Rosie Connolly: The Creative Force Behind 4TH ARQ

Rosie Connolly, the co-founder of 4TH ARQ, is a powerhouse in the fashion and social media space. Known for her entrepreneurial spirit and creative vision, Rosie has played a pivotal role in the brand’s success. With a background in social media and content creation, she has expertly combined her expertise in digital marketing with her passion for fashion to create a brand that resonates with people worldwide.

Rosie’s journey to founding 4TH ARQ began with her strong presence in the online space as an influencer. Leveraging her extensive experience in connecting with audiences, she envisioned a clothing line that would reflect her values of inclusivity, quality, and self-expression. Alongside Paul Quinn, Rosie launched 4TH ARQ in December 2020, and the brand quickly gained traction in the competitive fashion market.

As a creative leader, Rosie focuses on curating designs that are both functional and fashionable. Her commitment to celebrating individuality is evident in every collection, which aims to empower customers to embrace their unique identities. Rosie’s approach to fashion emphasizes versatility and comfort, ensuring that 4TH ARQ’s pieces are not only stylish but also practical for everyday wear.

Rosie’s contributions to the brand extend beyond design. Her marketing acumen has been instrumental in building 4TH ARQ’s online presence and community. From social media campaigns to strategic partnerships, she has positioned the brand as a leader in the industry. Rosie’s efforts have also earned her recognition as a finalist in the EY Entrepreneur of the Year awards in 2023, solidifying her status as a prominent figure in Ireland’s business and fashion scenes.

Through her unwavering dedication and creative vision, Rosie Connolly has helped shape 4TH ARQ into a brand that inspires confidence and celebrates individuality. Her ability to connect with customers and adapt to industry trends ensures that 4TH ARQ will continue to thrive as a beacon of inclusivity and style.

Conclusion

4TH ARQ is not just a clothing line; it is a movement that celebrates individuality, inclusivity, and style. Founded by Paul Quinn and Rosie Connolly in 2020, the brand has quickly risen to prominence, offering premium lifestyle essentials that cater to diverse audiences.

Paul’s entrepreneurial drive and Rosie’s creative vision have been the driving forces behind the brand’s success. Together, they have built a company that resonates with modern consumers and reflects the evolving nature of fashion. As 4TH ARQ continues to grow, it remains committed to its mission of providing timeless wardrobe staples that empower individuals to express their true selves.

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