Ash Bibi: Events Executive, TV Personality and Inspirational Speaker

Ash Bibi is a dynamic and versatile professional who has built a remarkable career across multiple industries. Best known to the public for her appearance on the BBC reality show The Traitors UK, she is also an accomplished Events Executive at Transport for London (TfL), a speaker, and an emerging actor. With her unique blend of creativity, resilience, and professional expertise, Ash Bibi represents a story of perseverance, talent, and adaptability.
This article explores her life, career, skills, and achievements, providing a complete picture of the woman behind the name.
Early Life and Personal Journey
Overcoming Challenges
Ash Bibi’s journey has been shaped by both hardship and determination. Growing up as the eldest of five children, she faced a turbulent childhood marked by challenges that many would find overwhelming. At the young age of sixteen, she made the courageous decision to leave home and lived in a women’s refuge for a period.
These early experiences instilled in her resilience, adaptability, and the drive to succeed. Despite the obstacles, she continued to work on her personal growth and education, later completing her GCSEs in English and Maths to strengthen her foundation.
A Determined Character
Her life journey reflects a strong sense of independence and courage. By transforming personal struggles into sources of strength, Ash Bibi has emerged as an inspirational figure, particularly for women and young people navigating their own challenges.
Professional Career
Events Executive at Transport for London
Since 2017, Ash Bibi has worked as an Events Executive at Transport for London (TfL), bringing creativity and precision to the role. With over seven years of experience in this position and more than a decade at TfL in total, she has been instrumental in managing and delivering high-profile events.
Her responsibilities include:
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Managing and promoting events through internal and external marketing channels.
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Delivering professional services for exhibitions, roadshows, and public-facing events that align with TfL’s corporate objectives.
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Collaborating with operational teams, the press office, and stakeholder engagement divisions to ensure seamless delivery.
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Acting as the client for outsourced event work, ensuring value for investment and adherence to standards.
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Implementing booking systems and managing logistics for conferences and corporate gatherings.
Her ability to balance creativity with structured project management has made her a trusted figure in event delivery for one of the UK’s most important public organisations.
Customer Information Executive
Before stepping into the role of Events Executive, Ash Bibi worked as a Customer Information Executive within TfL’s Marketing Services team. This role required precision, adaptability, and excellent communication skills. Her duties included producing customer-friendly information from complex technical material, managing customer complaints and Freedom of Information requests, and providing accurate event notices.
This background in communication and public liaison equipped her with the stakeholder management skills that remain central to her professional identity today.
Experience in Health and Public Services
Ash Bibi’s career also includes valuable time spent at organisations such as Health Education England and Public Health England.
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Health Education England (2014 & 2015): She worked as a Project Coordinator, providing administration, staff management, and quality improvement support within the National Programmes team.
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Public Health England (2014–2015): She served as a Project Officer and Stakeholder Liaison, contributing to national campaigns such as sugar reduction initiatives and leading on a healthy eating project for social landlords.
These roles highlight her dedication to public service and her ability to adapt to diverse professional environments.
Television and Media Career
The Traitors UK
In 2023, Ash Bibi entered the public spotlight as a contestant on the BBC reality series The Traitors UK. She joined the game as an “Original Traitor”, a role that required strategy, quick thinking, and persuasive communication.
Although her journey on the show ended earlier than she hoped, her appearance left a mark on viewers. Her presence on national television expanded her public profile and opened doors for opportunities beyond the corporate world.
Public Personality and Media Work
Building on her television debut, Ash Bibi has positioned herself as a TV personality, speaker, and actor. She continues to embrace opportunities in media, speaking engagements, and entertainment, while maintaining her professional role at TfL.
Her representation is managed by People of Prominence, with agency support from Goldman’s Management. This step into public life demonstrates her versatility and ambition to inspire and connect with wider audiences.
Skills and Expertise
Key Skills
Ash Bibi has developed an impressive skill set that spans technical, managerial, and interpersonal expertise.
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Stakeholder engagement and relationship management.
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Events organisation and large-scale project delivery.
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Public relations and client relationship building.
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Project and staff management, recruitment, and training.
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Customer service management.
Technical Proficiency
Her technical skills include advanced use of Microsoft Office tools, CRM platforms, Campaign Master, Mailchimp, Listserv, Oracle, and Xero Financials. She is also experienced with telephone systems such as Cisco Call Manager and Unity.
Languages
Ash Bibi’s multicultural background is reflected in her language skills:
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Native speaker of Pethwari.
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Conversational Urdu and Hindi.
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Basic French and Spanish.
Her linguistic range enables her to connect across diverse communities, both professionally and personally.
Training and Certifications
Ash Bibi continues to invest in her personal development. Notably, she has completed Level 1 Improv training with The Free Association, showcasing her interest in creative expression and performance. Additionally, she holds a Food Hygiene Level 1 certificate, reflecting her attention to practical and professional qualifications.
Personality and Public Image
Creative and Motivated
Colleagues and audiences alike describe Ash Bibi as creative, motivated, and versatile. She thrives in environments that require strong interpersonal skills, quick problem-solving, and adaptability.
Inspiring Through Authenticity
By speaking openly about her personal journey and professional achievements, Ash Bibi inspires others to pursue growth regardless of background or circumstance. She continues to balance her public and professional lives with authenticity and confidence.
Conclusion
Ash Bibi is much more than a television personality. She is a skilled Events Executive, a creative professional, and an inspirational individual whose story resonates far beyond her appearance on The Traitors. From her dedicated work at Transport for London to her growing media presence, she embodies resilience, ambition, and versatility.
Her journey is a testament to the power of determination and self-belief. Whether managing large-scale events, speaking to an audience, or appearing on television, Ash Bibi continues to demonstrate that challenges can be transformed into opportunities for success.