Abby Hook: An Award-Winning Broadcast Journalist and Presenter
In the competitive world of modern media, journalists are often required to balance sharp editorial instincts with on-screen charisma. Few exemplify this better than Abby Hook, an award-winning broadcast journalist and presenter whose career trajectory has been marked by rapid progression, compelling storytelling, and an unwavering commitment to truth. From her beginnings as a newsreader to her current role as an On-Screen Journalist and Content Editor at ITV Channel Television, Abby Hook has built a reputation for professional excellence and impactful journalism.
This article explores her journey, achievements, skills, and the qualities that make her one of the rising stars in British broadcasting.
Early Education and Foundations in Journalism
University of Kent: The First Step
Abby Hook’s passion for journalism was nurtured during her academic years at the University of Kent, where she pursued a Bachelor of Arts in Journalism. Graduating with a First-Class degree between 2019 and 2022, she demonstrated early on that she had both the determination and the academic ability to excel in the highly competitive field of broadcast journalism.
Her studies equipped her with a strong grounding in media law, ethics, digital production, and investigative techniques—essential tools that she would later refine in professional newsrooms.
Pre-University Preparation
Prior to university, Abby attended Reigate College, where she studied English Language and Literature at A Level. This background not only enhanced her command of written and spoken English but also honed her ability to interpret complex narratives—skills that have become central to her role as a journalist and presenter.
Professional Career Journey
Early Steps in Broadcasting
Abby Hook’s professional career began in local radio with Susy Radio, where she served as a newsreader in 2021. In this role, she was responsible for scripting and presenting hourly bulletins. This early experience provided her with a platform to sharpen her voice projection, writing under pressure, and connecting with live audiences.
TalkTV: National Exposure
In 2022, Abby transitioned into television with TalkTV. As a freelance presenter and guest panellist, she played a role in launching the channel under News UK. Her contributions at TalkTV demonstrated her adaptability and her ability to work in high-pressure environments, bringing her national recognition.
KMTV: Rising Through the Ranks
Abby’s most significant career development came with KMTV, a regional broadcaster serving Kent. She joined in mid-2022 as a Video Journalist, quickly gaining visibility by producing daily news reports and presenting flagship programmes like Kent Tonight and Kent on Climate. Her skills extended beyond on-camera work, as she also contributed as a producer and video editor.
By February 2023, she was promoted to Senior Broadcast Journalist, a role in which she oversaw more complex reporting, covered high-profile stories, and mentored junior colleagues. Her leadership potential was recognised further when she became Assistant News Editor in February 2024, before ultimately being appointed News Editor and Presenter in August 2024.
Her time at KMTV was distinguished by powerful investigative pieces, such as the Kent Tonight Special: Life After Max, which told the story of a young man’s tragic death and the questions it left behind for his family and community. Such documentaries highlight her ability to balance compassion with investigative rigour.
ITV Channel Television: A New Chapter
In August 2025, Abby Hook joined ITV Channel Television in Jersey as an On-Screen Journalist and Content Editor. This move marked her transition into a larger broadcasting platform, where her role now combines live presenting, content production, and editorial decision-making. Her relocation to the Channel Islands reflects her ambition to continue growing in influence and reach as a journalist.
Recognition and Awards
In July 2024, Abby Hook’s dedication was formally acknowledged when she was awarded New Journalist of the Year at the East Kent Colleges Group Media Awards. This accolade underscored her exceptional reporting skills and her ability to connect with audiences through impactful storytelling.
Skills and Professional Strengths
On-Air Reporting
One of Abby Hook’s strongest attributes is her on-air presence. Clear, confident, and composed, she is able to communicate complex stories in a way that resonates with viewers. Her presenting style is professional yet relatable, allowing her to establish trust with her audience.
Storytelling and Investigative Journalism
Abby’s career has been marked by a dedication to storytelling that goes beyond surface-level reporting. Her documentaries and special reports showcase her ability to capture human emotion, highlight social issues, and give a voice to underrepresented communities.
Technical Proficiency
In addition to her journalistic talents, Abby is technically skilled in video production, editing (including Final Cut Pro), and teeline shorthand. These skills allow her to manage the full production process—from research to editing—ensuring a high level of independence and versatility.
Leadership and Editorial Skills
Her progression to editorial positions at KMTV demonstrates her capability to lead teams, manage newsroom operations, and make key editorial decisions under pressure. These qualities position her as more than a presenter; she is a newsroom leader in the making.
Notable Reports and Contributions
Life After Max
Perhaps her most memorable project to date, this documentary shed light on the tragic suicide of Max Timberlake, exploring the lasting impact on those who loved him. The sensitivity with which Abby handled the subject is a testament to her professionalism.
Coverage of National and Regional Events
From live reports at the Kent County Show to coverage of the passing of Queen Elizabeth II, Abby Hook has demonstrated versatility across both lighter human-interest stories and significant historical events.
Human-Focused Reporting
Whether interviewing local residents, families affected by tragedy, or young achievers like the world’s youngest solo pilot, Abby has consistently shown her ability to connect with her subjects and present their stories authentically.
Future Prospects
At just a few years into her career, Abby Hook has already achieved milestones that many journalists aspire to. Her move to ITV Channel Television marks the beginning of a new phase, where she will reach wider audiences and continue refining her journalistic voice. Given her trajectory, she is poised to become a household name in British broadcasting, combining editorial leadership with compelling on-air performance.
Conclusion
Abby Hook represents the modern face of broadcast journalism: intelligent, compassionate, and adaptable. From her academic achievements at the University of Kent to her award-winning reporting at KMTV and her current role at ITV Channel Television, she embodies the qualities of a journalist committed to making a difference. Her blend of technical skill, storytelling power, and leadership potential ensures that she will remain a significant presence in the media industry for years to come.
As audiences continue to demand truth, clarity, and empathy from their news sources, Abby Hook stands ready to meet those expectations with professionalism and passion.
