Jenny Cleary: The Multifaceted TV Presenter Championing Gemstones, Countryside & Family

If ever there was a name that effortlessly blends glamour, grit, and grounded authenticity in British broadcasting, it’s Jenny Cleary. Better known by her on-air moniker Jenevra, Jenny has carved out a distinctive niche across television shopping networks, gemstone promotion, and countryside storytelling. With more than two decades of experience, she is a presenter, brand ambassador, creative director, mother, and business owner—a rare combination in broadcast media today.
In this deep dive, we’ll explore Jenny Cleary’s journey—from her earliest roles to her current ventures—and give you a holistic view of her career, personal life, and brand philosophy.
Early Beginnings & Career Trajectory
The First Steps in Television
Jenny Cleary’s media journey began with infomercials and product demonstrations on shopping networks. Her natural ease in front of camera and persuasive communication quickly saw her move from behind-the-scenes roles to full on-air presenting. Over time she built expertise in beauty, gems, and jewellery, establishing credibility in niche product verticals that demand both salesmanship and subject knowledge.
Rise Through Jewellery & Beauty Channels
Her career includes extensive stints on recognized shopping channels. She presented for GEMS TV (UK), Jewellery Maker, TVSN, HSN, TJC, and Gemporia Ltd—a portfolio that spans the UK, Australia, and international markets. Across these, Jenny honed her signature style: combining technical knowledge (especially in gemstones) with warm storytelling and strong product pitches.
Since January 2020, she has held a key presenting role with Gemporia Ltd, and since July 2021, she has become a familiar face on TJC (The Jewellery Channel). Her ability to balance informative gem education with dynamic sales presentations has become a key differentiator.
Jenny Cleary & Farmhouse Productions
Launch of a Personal Creative Venture
In May 2024, Jenny expanded her professional footprint by launching Farmhouse Productions Ltd, where she serves as Managing Director. Based in Cambridgeshire, this venture allows her to produce bespoke content centred on rural life, equestrian culture, and brand storytelling that aligns with her personal values. The company handles video campaigns, voiceovers, and collaborative media projects tailored for countryside-centric brands.
Bridging Lifestyle & Business
One of Jenny’s defining strengths is her ability to integrate her love for rural life and equestrian pursuits with her professional persona. Her work emanates authenticity precisely because her personal life underpins her on-screen narrative. She often cites her role as a “farmer’s wife” as a grounding influence in developing campaigns that resonate with audiences interested in heritage, nature, and lifestyle.
Personal Life: Family, Roots & Values
Marriage & Children
Jenny’s public social media reveals she is now married, with wedding posts and congratulatory messages shared on her official presenter pages. In her own words, she often refers to her daughter Mia and son Maximus, integrating their lives into her public messaging.
In candid social posts, Jenny has highlighted family moments—such as Mia wearing a pearl piece she co-created with a guest designer—demonstrating how her personal and professional worlds often intertwine. To date, however, Jenny has not publicly disclosed the name of her husband.
Hometurf: Equestrian Passions & Countryside Life
Jenny frequently describes herself as a “Cheltenham girl living in Hertfordshire,” underscoring her West Country roots and current life in home counties. Her passion for equestrian sports runs deep, influencing not only personal interests but also professional direction. She aligns herself with countryside-inspired initiatives and brands, drawing from lived experience as a rural spouse and equestrian hobbyist to build authenticity within her content.
Skillset & Credentials
GIA Certification & Gemstone Expertise
An important element behind Jenny’s on-camera credibility is her GIA (Gemological Institute of America) certification. This rigorous credential gives her technical legitimacy when discussing gemstone properties, cuts, clarity, and care—elevating her from merely a sales presenter to a trusted educator in the jewellery space.
Broadcast Skills & Sales Acumen
Over 24+ years in broadcast, Jenny has refined a broad toolkit: live presentation, voiceovers, campaign development, social media amplification, and public speaking. She combines sales instinct (“addicted to gaining top sales,” as she puts it) with content creation, ensuring a balanced output of engaging visuals and persuasive messaging.
Public Persona & Online Presence
“Jenevra” Brand Identity
Jenny often goes by @Jenevra on social platforms. Her Instagram tagline reads: “TV Presenter ❤️ VO artist ❤️ mummy ❤️”. On X/Twitter, she lists roles with Create & Craft, Jewellery Maker, and BetRacingNation, emphasizing her breadth across shopping channels and niche broadcasting. Her social media is a blend of behind-the-scenes work, product showcases, and glimpses of family life, geared toward building connection rather than just promotion.
Media Recognition & Viewership
Jenny is listed as one of the presenters on TJC’s official Meet Our Presenters page, further solidifying her industry standing. Her cross-channel presence and reputation for blending technical insight with personal warmth have earned her a dedicated viewership across the UK and beyond.
Unique Differentiators
Authenticity Through Storytelling
Unlike many presenters who remain distant from their product domains, Jenny’s personal life and professional brand are intertwined. Whether she’s making a pearl set for her daughter or producing countryside video content, the narrative is always consistent. This authenticity is a powerful differentiator in an era where audiences value transparency and real-world connection.
Seamless Blend of Commerce & Content
With Farmhouse Productions, she doesn’t just appear in front of a camera—she builds the creative vision, storyboards campaigns, and delivers voiceover and direction. This integration of creative control with sales performance gives her a rare end-to-end capability in the media space.
Current Projects & Future Directions
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Ongoing presenting roles on TJC, Gemporia Ltd, Jewellery Maker, and Create & Craft strengthen her visibility in the jewellery/shopping network niche.
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Farmhouse Productions is likely to be a growth focus, as she continues to craft countryside-based storytelling campaigns for brands and organizations.
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She may further blend her equestrian passion with media projects—potentially exploring documentary, rural lifestyle programming, or gemstone-themed storytelling grounded in place and heritage.
Conclusion: Why Jenny Cleary Matters
Jenny Cleary is more than just a TV presenter—she’s a story-driven entrepreneur who has woven her life’s passions, family, and professional expertise into a coherent brand. Her deep knowledge of gemstones, her longstanding presence in high-pressure live TV sales, and her grounded rural persona make her uniquely positioned in the media world. Whether you’re watching her sell a pearl set or produce a countryside film campaign, Jenny embodies authenticity, commitment, and a rare cross-section of creative integrity and commercial savvy.
In a media space filled with fleeting faces, Jenny Cleary stands out as both a trustworthy educator and a passionate storyteller—someone whose life and work converge in harmony.
FAQs
Who is Jenny Cleary?
Jenny Cleary is a UK TV presenter and GIA-certified gemstone expert known for her work on TJC and Gemporia.
How old is Jenny Cleary?
She was born in April 1980 and is 45 years old in 2025.
Is Jenny Cleary married?
Yes, she is married and has two children, Mia and Maximus.
What channel does Jenny Cleary work for?
She presents on TJC (The Jewellery Channel) and collaborates with Gemporia and Create & Craft TV.
What is Farmhouse Productions Ltd?
It’s Jenny’s own media company producing countryside and lifestyle video content.